In my experience the best way to get coverage is to pick up the phone and discuss the story first, then send an email.What does everyone else think? <a href="http://www.prdaily.com/Main/Articles/15819.aspx#???Read">http://www.prdaily.com/Main/Articles/15819.aspx#???Read</a> moreShow lessStudy: How journalists use social mediaPR DailyOnly 25 percent of journalists like to be contacted via social media, but 81 percent use it to find sources.