The top-left bottle is large and weighs 5 lbs., while the bottom-left bottle holds 120 capsules; yet they look similar in size here.This is a good example of when you should rely more on words, not pictures, to sell your products.Finding 3: Product Alignment ??? Horizontal or Vertical?We perceive things differently when they???re laid out vertically and when they???re laid out horizontally.In a st