| http://www.w3.org/ns/prov#value | - Additionally, if digital payments are to be propelled forward, there will be a need, over the next few years, to engage in an even higher level of contextual commerce, wherein such customer data as location and transaction history/patterns is used to create predictive offers sent to smartphones, states Nick Nayfack, director of product, Mercury Payment Systems (www.mercurypay.com).
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