| http://www.w3.org/ns/prov#value | - Our values and attributes are simple i.e. FOCUS, COURAGE, FLAIR and UNITY. Jeanswest PERSONALITY traits are expressed through every aspect of our brand's identity i.e. Innovative, Effortlessly cool, Unpredictable, Playful, Confident, Genuine and Trustworthy.??? ???As quoted by Jeanswest Marketing Brand Book.
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