PropertyValue
http://www.w3.org/1999/02/22-rdf-syntax-ns#type
http://www.w3.org/ns/prov#value
  • If you are targeting your keyword in phrase, exact, and broad match types, and you have these sorted to their own ad groups, then you should make sure to have the exact and phrase types as negatives for the broad ad group.
http://www.w3.org/ns/prov#wasQuotedFrom
  • ppchero.com