| http://www.w3.org/ns/prov#value | - Like most other media entities, HBO and Showtime ??? who collaborated on the Mayweather-Pacquaio match ??? don???t have much choice but to use social networks such as Twitter and Facebook to promote their content, at least if they want to reach the millennial audience that almost all media outlets see as the Holy Grail when it comes to advertising revenue.
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