PropertyValue
http://www.w3.org/1999/02/22-rdf-syntax-ns#type
http://www.w3.org/ns/prov#value
  • First, viewers will opt in and fill out questionnaires detailing demographic profiles, interests, buying preferences and other traits.
http://www.w3.org/ns/prov#wasQuotedFrom
  • adweek.com