| http://www.w3.org/ns/prov#value | - Study: ???Inbound??? marketing rates high in lead-gen resultsThe survey found that respondents who spent 50% or more of their lead-generation budget on inbound marketing averaged $84 per lead, while businesses spending half or more of their budgets on such outbound marketing techniques as direct mail, telemarketing and trade shows averaged $220 per lead.
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