| http://www.w3.org/ns/prov#value | - Vittal points out that even tech companies such as Microsoft and IBM are providing examples of how to engage with customers and leveraging the social Web, yet there???s no such thing as a one-size-fits-all social media strategy. (For more on Microsoft???s use of Twitter among its customers, see ???Users Converge,??? Insight, page 18.) These forerunners are blazing a trail that others are beginning
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