| http://www.w3.org/ns/prov#value | - in a systematic, strategic way ??? Almost half of all marketers surveyed feel that data is the most underutilized asset within their respective organizations ??? 78% of marketers feel pressure to become more data-driven ??? Although most marketers believe a strong CMO-CIO alignment is key to a successful data-driven ecosystem, less than 10% of marketers believe their organization's alignment is w
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