| http://www.w3.org/ns/prov#value | - PM Digital.Identify the non-brand wordsIdentifying non-branded keywords used in search descriptions, such as ???short, white, summer dress,??? can help significantly boost paid search conversion results if the keyword purchased is a good match for what someone is actually searching for.???Non-brand keywords also generate a large amount of new customers to a merchant???s brand as opposed to those s
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