| http://www.w3.org/ns/prov#value | - From these archetypes rooted in the MBTI (Meyers Briggs Types Indicator) they explore what features and designs work best for each visitor type.While one can potentially design one website for each behavior type, a balanced design will have elements which satisfies the needs of all these behavior types.In addition to going over user types the book discusses which metrics matter and how to interpre
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