| http://www.w3.org/ns/prov#value | - rd to increase its market share in an industry ??? ??? ??? Market follower A runner-up firm that wants to hold its share in an industry without rocking the boat ??? ??? ??? Market nicher A firm that serves small segments that the other firms in an industry overlook or ignore ??? ??? ??? Competitor-centered company A company whose moves are mainly based on competitors' actions and reactions ??? ???
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