PropertyValue
http://www.w3.org/1999/02/22-rdf-syntax-ns#type
http://www.w3.org/ns/prov#value
  • A content match can be made based on targets such as industry, category, subcategory, age, and gender and can help the advertiser to differentiate her company from competitors whose ad messages may not be as relevant to the content on the page.
http://www.w3.org/ns/prov#wasQuotedFrom
  • clickz.com