| http://www.w3.org/ns/prov#value | - The company had a policy with its insurer that covered ???personal and advertising injury,??? which included ???injury . . . arising out of . . . [t]he use of another???s advertising idea in your ???advertisement.?????? The plaintiffs in the underlying antitrust litigation alleged that the defendants, including the insured, made false statements about reasons for rate increases in their services,
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