| http://www.w3.org/ns/prov#value | - The campaign enlisted the help of LA-based photographer, Matthew Welch (Welch had worked with commercial clients such as Sprint, Apple, adidas, ESPN and T-Mobile) to travel across the nation and visit basketball players Zach Randolph, Brandon Roy, Jerald Henderson, Johnny Flynn, Ty Lawson and Rajan Rondo and find out why each pro-athlete is so passionate for his alma mater. ???Bleed Your Colors???
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