| http://www.w3.org/ns/prov#value | - The Guides define an ???????endorsement??????? as an advertising message that consumers will likely believe reflects the opinions, beliefs, findings or experience of a party other than the sponsoring advertiser, whether the endorser????????s statements are the same as or different from the sponsoring advertiser????????s.?? Knowing the level of incentive that turns blogger commentary into a compens
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