| http://www.w3.org/ns/prov#value | - Throughout the years, Travis was a key voice and leader in working to ensure that checkoff dollars were leveraged in key geographic regions where consumers reside and not necessarily where cows are milked. ???Billy???s commitment to helping grow sales across the country and ensuring that producer dollars were used in the most efficient ways possible paved the way for today???s successes,??? Maddox
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