http://www.w3.org/ns/prov#value | - Their metrics are all wrong, which lead them to wrong conclusions about what will and won't sell. </p><p>The combination of having a finger on the pulse of the 'early adopters' and 'mavens' as descibed in The Tipping Point, having the ability to isolate and address them in social websites such as MySpace,Digg, Reddit, and finally having the ability to speak their language
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