| http://www.w3.org/ns/prov#value | - Customers lured into the guerrilla outlet by its unassuming name (???15th Avenue Coffee and Tea???), rustic wooden d??cor and honest-looking bowls of beans find little to suggest that their money is lining the pockets of the multi-billion dollar company.If it is a success, Starbucks could roll out this hidden persuasion exercise globally.
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