| http://www.w3.org/ns/prov#value | - latform for those discussions itself - Companies should also be open and active on other platforms -- JetBlue: 6 employees with a responsibility to discuss on social media regarding the company related issues - Honesty will be rewarded and lies exposed -- Lehtovaara: a restaurant got a very bad blog review, sued the writer (who was a lawyer) and made the issue HUGE - 5 years ago, still in google a
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