| http://www.w3.org/ns/prov#value | - NEWSCOMThe index will help marketers match brands with sports property intangibles.???The question we are asked more than any other is, ???What property or properties are the best fit for my brand,?????? said Dan Belmont, TMA???s chief marketing officer and president of consulting and activation. ???Sometimes it is a strategic fit, sometimes it is geographic or demographic.
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