| http://www.w3.org/ns/prov#value | - Besides instilling some healthy doubt about investing too much on a single social media platform, the book offers platitudes (such as that Facebook is a means and not an end, something that I would argue most digital marketing people already know), very limited research evidence (most data is drawn from two studies, one from 8th Bridge and one from Get Satisfaction and the Incyte Group, both menti
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