| http://www.w3.org/ns/prov#value | - See all 14 customer reviews The book illustrates each principle with rich examples of successes and brand failures.Bill Ratcliffe PhD Adjunct Prof U WaterlooThis book is a must read for any recent graduate, budding entrepreneur, or established business owner who seeks to differentiate themselves among their peers.Michael A. ChachulaGreat read and some great common sense things any business person
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