About: http://webisa.webdatacommons.org/35536291

Property	Value
http://www.w3.org/1999/02/22-rdf-syntax-ns#type	http://www.w3.org/ns/prov#Entity
http://www.w3.org/ns/prov#value	At British Airways, for example, the CMO was a leading force in using social media to transform the organization into a much more transparent, customer-oriented business.
http://www.w3.org/ns/prov#wasQuotedFrom	hbr.org