| http://www.w3.org/ns/prov#value | - oww come on this is a marketing stunt just like the new coke stunt. it is obvious. why? because what this has done is transfer the renaming issue from being just an issue on krafts wesbite to an issue covered nation wide by newspapers all across Australia, blogs, networking sites and any other form of communication. it recieved massive publicity and galvanised current users, non users, and those
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