| http://www.w3.org/ns/prov#value | - make it easy to remember, link and pass this stuff around??? Build your mobile and tablet experiences to be contextual??? Get your email compatibility right using Litmus, Returnpath or Lyris ??? to test they can read the things??? Make use of SMS more often as channel glue ??? it???s so easy and is very interruptive (i.e. gets rapid attention)??? Always allow something else other than STOP on SMS
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