About: http://webisa.webdatacommons.org/4022905

Property	Value
http://www.w3.org/1999/02/22-rdf-syntax-ns#type	http://www.w3.org/ns/prov#Entity
http://www.w3.org/ns/prov#value	A company should stay true to its mission (which should be simple, such as the case you have mentioned with McDonald's).
http://www.w3.org/ns/prov#wasQuotedFrom	economist.com