| http://www.w3.org/ns/prov#value | - Users could create their avatars using branded images and then engage in activities such as giving coupons to other users.To control the environment, one user can be limited to seeing a handful of other users, the method of interaction can be constrained to canned bits of text or actions as opposed to free chatting.IM Ad Costs and MeasurementIM is a mass communication tool, notes Beyond Entertai
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