| http://www.w3.org/ns/prov#value | - Normal (non-tech) people, from my observation, tend to look up on-line many things in their life, for example gift ideas, travel & tourism information and practicalities (how to do X).You could also argue that it is the first time so many people are exposed to such a big amount of cultural work - including pirated movies, music, YouTube and Internet memes.
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