PropertyValue
http://www.w3.org/1999/02/22-rdf-syntax-ns#type
http://www.w3.org/ns/prov#value
  • With FBX, whoever is serving the ad can track impressions, clicks and conversions through their existing platform, such as a DSP or ad server, because FBX is treated like any other source of display inventory.
http://www.w3.org/ns/prov#wasQuotedFrom
  • adexchanger.com