PropertyValue
http://www.w3.org/1999/02/22-rdf-syntax-ns#type
http://www.w3.org/ns/prov#value
  • And then we use logic to tie the end event back to the ad that the person was served within a period of time, such as seven days, 14 days ??? whatever the advertiser thinks is appropriate.
http://www.w3.org/ns/prov#wasQuotedFrom
  • adexchanger.com