| http://www.w3.org/ns/prov#value | - Key HighlightsPremium, super premium and discount segments increased, whilst mainstream lost share in 2012The discount segment developed by volume mainly thanks to Private Label development and the economy Harnas and Wojak brands.Top five brands??? share remains at 45% supported by significant marketing investmentPL brands have increased market share to 8% in 2012.
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