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An Entity of Type : prov:Entity, within Data Space : wifo5-40.informatik.uni-mannheim.de:8890 associated with source dataset(s)

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  • Issues in the Design and Analysis of Research in Marketing A review of major issues in marketing research, including philosophy of science, measurement, and experimental and quasi-experimental design.Seminar in Marketing Research Methodology Study of research design, methods of data collection and analysis, sample design and problems of measurement in research in marketing.Economic Foundations in
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