???There are a heck of a lot more voices out there,??? agrees Tom Wark, a wine publicist and blogger at Fermentation.com. ???But while they might not have the same reach as Wine Spectator and Bon Appetit, bloggers are having a much larger impact, particularly on influencing the trade.??? With 25,000 unique monthly visitors, Wark???s blog reaches more readers than some trade publications, he says,