| http://www.w3.org/ns/prov#value | - Retailers want to give consumers something he is value-added and does what an expert salesperson might do - for example, tell them 'here is some great new products,' or 'here is a special offer because we know you have been looking at handbags' said Hilmi Ozguc, CEO of Boston-based Swirl Networks, creators of the Swirl iPhone app.
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