| http://www.w3.org/ns/prov#value | - Factors such as growing consumer awareness, sugar prices and availability issues, increasing investments in R&D for development of more substitutes and cost advantages provided by the substitutes contribute to the demands and adoption rate.Though the sweetener market is primarily driven by sucrose, high fructose syrup and saccharine, other substitutes namely stevia, sorbitol, xylitol and other pol
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