| http://www.w3.org/ns/prov#value | - According to Experian Simmons, 64% of online NHL playoffs fans say they have ???liked??? a company, product or other group on a social networking site as have 68% of online NBA playoffs fans.Connecting with brands on social networks is just the first step before reaching for their e-wallet: Half of online NHL playoff fans who visit NHL.com (51%) purchased something online last month.
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