About: direct mail

Premodifier: direct
Head noun: mail

Same concepts
http://dbpedia.org/resource/Advertising_mail

Broader concepts

label	provenance	confidence
marketing technique	isap:286584718	0.901309
direct marketing service	isap:9952057	0.884315
traditional form of marketing	isap:168698288	0.883892
traditional marketing effort	isap:306959365	0.861918
channel	isap:4035186	0.856455
direct marketing channel	isap:4035202	0.856201
marketing program	isap:2785510	0.853916
offline campaign	isap:457330362	0.853448
marketing material	isap:453761436	0.853116
marketing activity	isap:453753759	0.852772
marketing effort	isap:306959361	0.851968
promotional material	isap:453761439	0.849219
method	isap:302192055	0.847473
marketing strategy	isap:460635230	0.846403
tool	isap:177478852	0.845945
offline marketing channel	isap:4035208	0.838977
marketing vehicle	isap:11429990	0.834916
traditional direct marketing channel	isap:4035222	0.825942
outreach effort	isap:306959362	0.825827
marketing communication	isap:41449462	0.823248
outbound marketing technique	isap:286584725	0.818683
commercial printing	isap:453977454	0.811724
offline tactic	isap:304156248	0.809215
other form of marketing	isap:168698297	0.807657
marketing channel	isap:4035187	0.807523
print product	isap:2359826	0.806929
collateral material	isap:453761445	0.805839
traditional media	isap:92850803	0.805013
marketing collateral	isap:188526614	0.804080
marketing service	isap:9952009	0.801898
traditional form of advertising	isap:168698308	0.799846
direct marketing initiative	isap:189528410	0.795164
service	isap:9951970	0.794345
form of marketing	isap:168698280	0.792410
means	isap:92853067	0.791944
offline channel	isap:4035191	0.790204
other marketing channel	isap:4035199	0.789252
traditional marketing channel	isap:4035193	0.785778
industry	isap:456106652	0.782924
direct marketing activity	isap:453753774	0.781677
form of communication	isap:168698283	0.780351
offline source	isap:311573942	0.780088
direct marketing tactic	isap:304156253	0.778712
direct marketing material	isap:453761457	0.777767
marketing communication activity	isap:453753773	0.776170
print media	isap:92850810	0.775715
other marketing effort	isap:306959366	0.775236
other marketing activity	isap:453753771	0.773519
more traditional marketing	isap:289420169	0.770020
traditional means of marketing	isap:92853155	0.768864
topic	isap:95714177	0.766629
other marketing method	isap:302192084	0.764308
direct response media	isap:92850818	0.763787
various marketing strategy	isap:460635234	0.763021
traditional advertising method	isap:302192107	0.762278
print material	isap:453761442	0.760543
traditional marketing strategy	isap:460635233	0.754093
marketing plan	isap:176988368	0.754080
traditional direct marketing	isap:289420171	0.753570
traditional marketing technique	isap:286584723	0.752663
traditional outbound marketing	isap:289420175	0.751126
form of traditional marketing	isap:168698319	0.749426
heavyweight application	isap:416940724	0.747648
form of direct marketing	isap:168698290	0.745844
media	isap:92850800	0.745203
marketing campaign	isap:457330360	0.744564
traditional approach	isap:457080364	0.740332
traditional channel	isap:4035189	0.739017
alternative channel	isap:4035198	0.738134
distribution channel	isap:4035192	0.736794
traditional tactic	isap:304156249	0.735282
direct response marketing	isap:289420164	0.733840
advertising campaign	isap:457330364	0.733458
promotional activity	isap:453753762	0.732279
customer communication	isap:41449491	0.730704
various channel	isap:4035197	0.729944
different approach	isap:457080367	0.729561
traditional method	isap:302192059	0.729523
traditional source	isap:311573957	0.729168
communication tool	isap:177478867	0.728522
traditional discipline	isap:188215392	0.728400
get-out-the-vote effort	isap:306959363	0.724456
communication channel	isap:4035210	0.723088
form of advertising	isap:168698281	0.722029
multiple channel	isap:4035190	0.721389
offline advertising	isap:419374541	0.720949
target media	isap:92850840	0.720875
campaign tactic	isap:304156247	0.720764
print campaign	isap:457330365	0.720162
mass marketing	isap:289420173	0.718913
marketing initiative	isap:189528408	0.718542
print communication	isap:41449467	0.716939
related service	isap:9952127	0.716785
advertising media	isap:92850825	0.716024
direct channel	isap:4035203	0.714697
traditional marketing tactic	isap:304156252	0.714010
tactic	isap:304156245	0.713223
target method	isap:302192130	0.711865
public relation	isap:455122509	0.711242
document	isap:454695656	0.711048
fund raising	isap:3127319	0.711033
several method	isap:302192099	0.709766
lead generation	isap:191446639	0.709653
vehicle	isap:11429991	0.709385
creative solution	isap:458430143	0.709192
marketing tool	isap:177478873	0.708991
promotional effort	isap:306959368	0.708644
marketing piece	isap:94484710	0.708401
communication effort	isap:306959370	0.706617
target marketing	isap:289420172	0.705820
marketing tactic	isap:304156246	0.704684
many different channel	isap:4035209	0.704417
offline communication	isap:41449521	0.703259
retail channel	isap:4035225	0.702122
direct marketing program	isap:2785542	0.699664
thing	isap:85395329	0.699131
communication outlet	isap:304679926	0.699067
advertising technique	isap:286584724	0.697450
commercial printing application	isap:416940725	0.696613
direct marketing effort	isap:306959367	0.694582
technique	isap:286584716	0.692099
different channel	isap:4035204	0.689254
several channel	isap:4035221	0.689128
sale tool	isap:177478865	0.688980
offline method	isap:302192159	0.683764
communication format	isap:307023747	0.683226
creative service	isap:9952189	0.682978
direct marketing	isap:289420160	0.678568
effective marketing tool	isap:177478858	0.675424
touch point	isap:95455050	0.675231
strategy	isap:460635231	0.673603
promotion	isap:285588862	0.671286
traditional advertising medium	isap:309572978	0.670506
push communication	isap:41449476	0.670404
form of direct response	isap:168698340	0.667557
other media	isap:92850808	0.663649
marketing medium	isap:309572974	0.661214
push marketing	isap:289420174	0.655706
use	isap:125412185	0.651524
offline marketing	isap:289420167	0.648824
application	isap:416940714	0.648450
type of communication	isap:177451105	0.648088
new technology	isap:191629452	0.646551
means of communication	isap:92853097	0.646226
social marketing	isap:289420176	0.645393
online	isap:310172135	0.644326
medium	isap:309572961	0.643169
direct response advertising	isap:419374548	0.639523
print procurement	isap:419359519	0.639189
work	isap:177129252	0.637042
fraction of the cost	isap:459232648	0.635832
non-personal promotion	isap:285588867	0.635263
business through a variety	isap:457206076	0.634832
marketing discipline	isap:188215393	0.634696
program	isap:2785511	0.628051
customer in a variety	isap:460211179	0.627489
piece	isap:94484711	0.627367
traditional marketing	isap:289420162	0.627240
purpose	isap:11492759	0.625218
print piece	isap:94484708	0.624539
effective marketing strategy	isap:460635235	0.622494
traditional advertising	isap:419374540	0.622279
variety of technique	isap:3745781	0.618618
lead generation tool	isap:177478871	0.616994
variety of tool	isap:3745775	0.616033
digital marketing	isap:289420165	0.615409
customer touch point	isap:95455052	0.613851
waste of money	isap:90368108	0.610846
customer	isap:460211176	0.608740
kind of advertisement	isap:176502367	0.607450
element	isap:10482611	0.607339
solicitation	isap:313751998	0.605969
political expenditure	isap:418408863	0.604969
potential customer	isap:460211180	0.601834
campaign	isap:457330359	0.597698
activity	isap:453753758	0.589871
effective method	isap:302192102	0.586876
social media	isap:92850806	0.586075
effort	isap:306959360	0.585627
target medium	isap:309572967	0.584331
media advertising	isap:419374542	0.582807
publication	isap:418781743	0.576320
opportunity	isap:419138327	0.574833
type of lead generation	isap:177451102	0.572988
marketing method	isap:302192158	0.568871
advertising	isap:419374537	0.566274
communication	isap:41449449	0.560084
initiative	isap:189528407	0.554242
type	isap:177451076	0.553456
voter contact	isap:4070639	0.551374
means of promotion	isap:92853121	0.545668
marketing	isap:289420159	0.541817
effective means	isap:92853147	0.538996
support	isap:10781465	0.538691
resource	isap:458625537	0.535564
media channel	isap:4035215	0.534516
expense	isap:7666439	0.534263
outbound marketing	isap:289420163	0.532279
avenue	isap:305227892	0.531069
job	isap:125398722	0.525830
area	isap:167292561	0.524690
message	isap:11304090	0.522596
place	isap:95522582	0.522262
approach	isap:457080368	0.518830
source	isap:311573939	0.516034
project	isap:1920846	0.514352
material	isap:453761435	0.504901
year of marketing experience	isap:177871839	0.503336
event	isap:89481800	0.497320
information	isap:418128433	0.494678
electronic media	isap:92850837	0.491463
development	isap:419168228	0.488695
coupon	isap:306857556	0.488033
form	isap:168698287	0.487377
product	isap:2359817	0.482470
print design	isap:300353924	0.479745
personalized	isap:313391387	0.477414
type of datum	isap:177451114	0.476421
business	isap:457206069	0.474688
advertising method	isap:302192140	0.474666
other method	isap:302192105	0.470760
environment	isap:418255033	0.470758
platform	isap:454992964	0.466409
outlet	isap:304679927	0.461399
return on investment	isap:305169972	0.460961
market	isap:309869206	0.454348
collateral	isap:188526615	0.451771
specialty	isap:288275125	0.445861
lead	isap:176530286	0.445573
fundraising	isap:418120764	0.439700
magazine	isap:454766548	0.433026
popular	isap:10047080	0.427038
alternative media	isap:92850826	0.425233
website	isap:8457950	0.420564
way	isap:125427457	0.417368
datum	isap:94864556	0.412964
radio	isap:93022390	0.405106
art	isap:125520478	0.396628
action	isap:301999062	0.390775
supporter	isap:287927835	0.388107
sale	isap:176576702	0.381194
prospects	isap:287859382	0.379523
component	isap:289703943	0.373779
outreach	isap:457675959	0.369729
people	isap:305510697	0.353219
example	isap:1719345	0.317852
option	isap:304347788	0.306575
organization	isap:314335681	0.305925
segment	isap:2441512	0.289751
advertisement	isap:41436617	0.287573
print	isap:95225014	0.280730
time	isap:177498052	0.276801
digital	isap:11820336	0.269201
plus	isap:176983564	0.267527
decade	isap:311933716	0.267206
however	isap:5712723	0.264011
direct response	isap:455233622	0.263171
correspondence	isap:476629302	0.247974
day	isap:125522937	0.244054
case	isap:168386665	0.239361
year	isap:177871841	0.236353
money	isap:92370477	0.228421
order	isap:87104826	0.226577
printing	isap:453977456	0.225351
copywriting	isap:418814538	0.220947
catalog	isap:7870033	0.206625
part	isap:176981958	0.167541
client	isap:305660645	0.161821
consumer	isap:460330260	0.155622
content	isap:4099378	0.145809
expertise	isap:289906823	0.131714
attention	isap:288170854	0.091587

Narrower concepts

label	provenance	confidence
business card	isap:178155286	0.764444
post card	isap:178155287	0.763733
newsletter	isap:506680422	0.620826
web site	isap:178742724	0.570667
sale letter	isap:497797970	0.564032
postcard	isap:381253704	0.524458
flyer	isap:203983495	0.476209
catalogue	isap:147212422	0.436728
flier	isap:196314306	0.432994
catalog	isap:75073083	0.432483
pay search	isap:492998057	0.426056
letter	isap:497797957	0.415683
internet	isap:381192774	0.389145
brochure	isap:384692784	0.373837
website	isap:75029614	0.347728
advertising	isap:355337370	0.346710
online communication	isap:146765239	0.344770
promotion	isap:147498967	0.344582
print	isap:204825167	0.339647
tv	isap:334280160	0.329461
product	isap:78038955	0.319007
e-mail	isap:500397275	0.309291
magazine	isap:381324871	0.305157
vehicle	isap:77711182	0.296193
service	isap:75277129	0.269626
marketing	isap:149905974	0.252657
blog	isap:166079646	0.235632
pr	isap:333659977	0.231368
health	isap:489655650	0.211745
company	isap:75570233	0.210780
offer	isap:201093805	0.208132
youtube	isap:71873936	0.183178
pamphlet	isap:377515221	0.174604
site	isap:178742723	0.171354
people	isap:496366629	0.167072
newspaper	isap:151576610	0.149193
customer	isap:384506695	0.139638
mail	isap:176411902	0.134247
campaign	isap:379676422	0.113804
client	isap:489858106	0.113429
budget	isap:495785069	0.082069
rous	isap:177736021	0.077730